6sense tier 1 global partnership

Revolutionising B2B marketing, driving customer growth

About 6sense

6sense is the premier B2B orchestration platform, highly ranked by Forrester and Gartner. It uniquely enhances the sales and marketing pipeline through its AI-driven capabilities – Revenue AI.

The partnership between Gilroy (pioneers in ABX) and 6sense is a strategic alignment designed to revolutionize sales and marketing B2B practices through data-driven insights. At the core of this collaboration is a shared commitment to leverage data and create informed and intelligent approaches to customer buying experiences.

By aligning sales and marketing, Gilroy and 6sense ensure a seamless and cohesive strategy that drives growth and efficiency. The complementary technologies of both organisations work together to provide a comprehensive view of customer behaviour, predicting the market and generating intelligence on account-level campaign performance.

Through this partnership, Gilroy and 6sense bring together their strengths to enable account teams to achieve greater success. By understanding the nuances of customer intent and behaviour it is possible to generate higher conversion rates and improved customer growth.

Our strategic partnership

Gilroy is a tier one strategic partner of 6sense, utilising its platform for creative content, media and digital creating a full funnel campaign delivering connected buyer journeys, integrated advanced predictive analytics and AI-driven insights into our marketing campaigns.

Why 6sense chose gilroy

The partnership is a testament to our commitment to leveraging cutting-edge B2B marketing technology to enhance our strategic offerings to clients. By incorporating 6sense's robust predictive modelling and comprehensive data analysis tools, Gilroy is now uniquely equipped to offer our clients unparalleled campaign insights and map target markets and accounts.

6sense provides key insights on:

When?
When accounts are market-ready

Who?
Who is part of the buying team?

How?
How to engage effectively

What?
What to communicate

Supporting your marketing team

Marketing:
Enhance account-based experiences and target in-market accounts.

Sales:
Improve meeting quality and deal velocity with predictive insights.

Revenue Operations:
Optimise data accuracy and lead prioritisation.

Orchestrating excellence and innovation throughout the funnel

  • Unified data strategy leveraging predictive intent
  • Seamless multi-channel experiences
  • Comprehensive tracking of campaign impact

6sense platform features

Explore a robust suite of tools for strategy, activation, and optimisation.

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Services we offer

ABX Activation Campaigns: Integrated ABX campaign with strategy and set up. Includes creative, assets, sales enablement, an online destination with pipeline and account engagement reporting.

ABX Media: 6sense account-based advertising campaigns strategically targeting key audiences, preparing them to become sales-ready accounts.

Smart Engine: Integrated marketing dashboard for real time tracking of marketing activity to power decisions.

Our solutions

  1. Sales enablement and support
  2. Content strategy and development
  3. Media planning, activation and management
  4. Data management, reporting and analysis
  5. MarTech consultancy and operations
  6. Smart ABX and Deal-Based Marketing
  7. Partner and channel marketing
  8. Strategic advisory and marketing consultation
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Build unified full-funnel account-based experience

Contact Gilroy to leverage 6sense in creating standout, integrated ABX strategies.