About us

Gilroy are a leading B2B growth agency

Our heritage is driving growth for our clients

At Gilroy, we’ve spent 50 years perfecting our expertise, earning our place as a top 10 ABM team and a top 30 UK agency in the latest B2B Marketing benchmarking report. But it’s not about being the biggest – it’s about being the best.

We are committed to recruiting and retaining the industry’s top talent, fostering a culture of continuous learning and innovation. This strategy has allowed us to consistently evolve and deliver exceptional value to diverse clients worldwide, who share our passion and values.

600+ campaigns
50 years heritage
100+ clients

We offer a suite of B2B marketing services that cover the entire customer journey, from building brand awareness to driving advocacy. Our expertise spans content creation, brand and creative, B2B media, and account-based marketing programs that deliver targeted, impactful results.

What sets us apart is our relentless drive for innovation, powered by cutting-edge data and AI capabilities. We analyse millions of data points daily to provide our clients with actionable insights, scale, and certainty in everything we do. By seamlessly integrating strategic thinking with advanced technology, we ensure that every decision is data-driven, empowering our clients to reach their business goals with precision and clarity.

We partner with top brands to turn their ambitions into reality, driving their growth and success.

Services

We are a full-funnel, full service agency, with services that span awareness and advocacy, to demand gen and ABM powered by AI, data, MarTech and media.

Full-funnel approach

Smart Foundations

Research, strategy, planning,
propositions, messaging, creative and content.

Smart Activation

Integrated media campaigns, demand acceleration, ABM, deal-based marketing and connected buying experiences.

Smart Engine

Data orchestration, optimisation, consolidated reporting and demand intelligence.